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LegalClient Ethos, a product of New Dog Ai, LLC · Effective August 27, 2026 · Updated October 19, 2026
This policy covers the Client Ethos marketing site (clientethos.com) and the Client Ethos platform we operate for subscribers. The short version: we collect what we need to run the product, we don't sell it, and your business data belongs to you.
On this website: information you submit through our contact and onboarding forms (name, company, email, phone, and your answers), plus standard server logs. On the platform: the account information and business data you and your team put into your portal — clients, leads, documents, invoices, messages.
To provide and improve the service, to respond when you contact us, to bill subscriptions, and to send service emails (invoices, meeting invites, support replies). We do not sell personal information, and we do not use your business data to advertise to anyone.
Each subscriber's portal runs as a separate installation with its own database and accounts, registered to the subscriber wherever practical. If you cancel, you keep your database, your Stripe account, and your domain. We'll assist with export.
Some Client Ethos features connect to a Google account, but only when you choose to. Google Calendar: when you press Connect with Google (or your company's Google Workspace admin approves Client Ethos), we read your calendar events — title, time, location, attendees, organizer and meeting link — and the email address of the Google account you connected. We only read events; we never create, change or delete them. Gmail (Mailroom): when an admin connects a mailbox, Client Ethos reads, labels, archives and drafts messages in it and sends the replies you choose to send.
We use this data only to provide those features to you: your events appear on your own My Day, privately (admins and teammates can't see them), and meetings with your leads and clients can be matched to the right record. It's stored in your company's own Client Ethos database, and the access token Google issues is kept on the server, never in the browser. We don't sell Google user data, use it for advertising, or share it with anyone except as needed to run the feature you use (for example, when you use an AI feature on it, it goes to our AI provider only to produce that result for you). We don't use it to develop, improve or train generalised AI or machine-learning models. No person at New Dog Ai reads it unless you ask us to for support, or it's needed for security or the law.
You can stop it at any time: press Disconnect on My Profile, which removes the events we pulled in and, if you connected with Google sign-in, withdraws our access at Google. You can also remove Client Ethos from your Google account at myaccount.google.com/permissions.
Client Ethos's use and transfer to any other app of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements.
We rely on a small set of processors to operate: Supabase (database and authentication), Netlify (hosting), Stripe (payments — we never see full card numbers), Postmark (email delivery), and Anthropic (AI features). Each receives only what its function requires.
Data is encrypted in transit and at rest by our providers, access is role-based and audit-logged inside the platform, and we retain information only as long as needed to provide the service or as the law requires.
Email us to access, correct, or delete personal information we hold about you, or to opt out of non-essential email. We'll respond promptly.
New Dog Ai, LLC · john@newdogai.com
We'll update this page as the product evolves; material changes will be dated here.